2020 Experiential Project Award
Project Overview
Students in the Corporate and Organizational Communication master’s program must complete an experiential capstone at the end of their course of study. Every year, a panel of judges selects the top 5 experiential projects for the past academic year. In 2020, Nicole Bernstein’s capstone project was honored as one of the top 5.
Project Objectives
The primary objective of this project was to provide CareerAgility with a B2B brand assessment and recommendations to improve internal and external communication with key stakeholders, strengthen brand awareness and thought leadership in the diversity and inclusion space, and, ultimately, gain more business.
Timeline
Fall 2019
Category
Capstone
Student
Nicole Bernstein
Creating a B2B Brand Assessment
Project Sponsor
CareerAgility was founded to help women and people with diverse backgrounds have an equal voice and equal advancement opportunities in the workplace