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Sincerely Sanguine

Sincerely Sanguine

by | May 3, 2024

Sincerely Sanguine Project Overview The Capstone team was originally tasked with marketing a skin care line for the company Sincerely Sanguine. After meeting with business owner and entrepreneur, Dasia Miles-Langaigne, she said that she wanted to shift gears and...
Designing a Winning Social Media and SEO Strategy

Designing a Winning Social Media and SEO Strategy

by | Jan 19, 2024

Project Overview As the owner of Sit. Stay. Forever. a Maine-based company that makes safe and sustainable pet products, Steve Whitney wanted to move the business to the next level of efficiency and profitability. To boost sales, Steve realized that he needed to...
Designing a Diverse Supplier Chatbot.

Designing a Diverse Supplier Chatbot.

by | Nov 1, 2023

  Project Overview How can generative AI help diverse small businesses learn about the procurement process in higher education? Why design a chatbot for this purpose? Currently, many diverse small businesses have no idea what’s involved in selling goods and services...
Akvo Communications

Akvo Communications

by | Sep 17, 2021

Akvo Communications  Project Overview Like most not-for-profit organizations, the Akvo Foundation runs lean and mean when it comes to its marketing communications function. Husky Communications stepped in to multiply the ways Akvo could reach out to key audiences,...