by Carl | Dec 6, 2020 | Trend spotting
Persuasion. Isn’t that what communication is all about? Effectively and ethically applying Richard Cialdini’s six principles of persuasion can make all the difference in whether a message has impact, or not. The six principles – reciprocity,...
by Carl | Nov 21, 2020 | Program News
College of Professional Studies students have a firm grounding in experiential learning through capstone projects with corporate partnerships. Recently, we tried a new twist on the capstone experience. Students from two master’s programs, Corporate and...