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Why communicators should measure what matters — an interview with Katie Delahaye Paine

Why communicators should measure what matters — an interview with Katie Delahaye Paine

by czangerl | Nov 16, 2020 | Trend spotting

I recently had the opportunity to interview Katie Delahaye Paine, who has been a pioneer in the field of communication and PR measurement for three decades. You can read some her contributions to the profession at the bottom of this post. Students in our program...

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