by czangerl | Nov 1, 2021 | Student and Alumni perspectives
“As you go through the program, don’t worry about where you are going to end up. I always tell my students, just keep doing what interests you, what you love, and good things will happen.” Professor Patty Goodman offered this reassurance in early 2020, during an...
by czangerl | Sep 3, 2021 | Student and Alumni perspectives, Trend spotting
While designing a recent webinar on the subject of preparing PR students for an era of digital disruption, my colleagues Christina Inge and Ed Powers and I pondered the skills required to thrive in the field. Our thought process was informed by the work of the Page...
by czangerl | Jul 20, 2021 | Student and Alumni perspectives
Has there ever been a time when HR professionals have played a more critical role than during the COVID-19 pandemic, or now in our post-pandemic world? Every day, members of the profession step up and serve as business partners in their organizations. That kind of...
by czangerl | Jun 30, 2021 | Student and Alumni perspectives
Communicators can have an outsized impact on their organizations, especially during uncertain, turbulent times. The year 2020 was certainly one of those times! Our alumna, Jessica Kline, was recently honored as one of Ragan’s Top Women in Communications for her...
by czangerl | Jun 14, 2021 | Student and Alumni perspectives
To illustrate the speed of the advertising industry’s shift from traditional to digital media, Victor Aimi (CPS ’22) refers to a line from Ernest Hemingway: “Like the famous quote about bankruptcy,” Aimi says, “it happened gradually, then all at once!” In 2013, while...
by czangerl | Jun 8, 2021 | Program News, Student and Alumni perspectives
When I first heard that my degree program had a virtual PR firm, I was skeptical. I mistakenly thought work with Husky Communications was purely voluntary and didn’t count for course credit. I also assumed, incorrectly, that when the clients were real and the stakes...