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The ‘new normal’ hiring process – perspectives from the front lines

The ‘new normal’ hiring process – perspectives from the front lines

by czangerl | Apr 28, 2021 | Student and Alumni perspectives

Since the onset of the Covid-19 pandemic, the hiring process has undergone a radical change, both for recruiters and job hunters. The job market has been reshaped as some sectors, like travel and tourism, have shrunk and others, like online services, have exploded....
How should you build organizational identity? From the top down, or the bottom up?

How should you build organizational identity? From the top down, or the bottom up?

by czangerl | Apr 19, 2021 | Trend spotting

The Covid-19 pandemic has focused attention on a subject that has long fascinated communicators and HR professionals: Organizational culture and identity. What drives cultural change? Is identity forged only from the top down? How have changing employee expectations...
How one professional association is placing diversity, equity, and inclusion center stage

How one professional association is placing diversity, equity, and inclusion center stage

by czangerl | Mar 18, 2021 | Student and Alumni perspectives, Trend spotting

Why do we join professional associations? The simple answer is that they bring together people who do similar work — but in different organizations and places — for networking, education, and career development. Those are the tangible benefits of...
Effective social media marketing strategies for nonprofits

Effective social media marketing strategies for nonprofits

by czangerl | Mar 13, 2021 | Trend spotting

Because of its popularity and relatively low cost, social media is frequently used by different types of organizations as a marketing tool. In order to develop course materials for my CMN6040: Consumer Behaviors in the Online Environments and social media courses in...
Lifelong learning can take many paths — here is one alumna’s journey

Lifelong learning can take many paths — here is one alumna’s journey

by czangerl | Mar 6, 2021 | Student and Alumni perspectives

For an early to mid-career professional, why should you take the leap into a graduate program? Should you know beforehand exactly what your objectives are? And, how can an experiential project turn into much more than a project? These are some of the questions I asked...
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