Communications Alumni Network
A blog for the global network of Northeastern organizational communicators
Are you applying the principles of persuasion?
Persuasion. Isn't that what communication is all about? Effectively and ethically applying Richard Cialdini's six principles of persuasion can make all the difference in whether a message has impact, or not. The six principles - reciprocity, scarcity, authority,...
Alexa, chart my career path!
Stefanie Potgieter graduated from our program in 2015 and now works as a senior program manager with the Secure AI Foundations team at Amazon. Her role has several different components. She is the Business Operations Manager for an organization of 5,000+ employees...
How we’re ‘revolutionizing’ experiential learning
College of Professional Studies students have a firm grounding in experiential learning through capstone projects with corporate partnerships. Recently, we tried a new twist on the capstone experience. Students from two master's programs, Corporate and Organizational...
Why communicators should measure what matters — an interview with Katie Delahaye Paine
I recently had the opportunity to interview Katie Delahaye Paine, who has been a pioneer in the field of communication and PR measurement for three decades. You can read some her contributions to the profession at the bottom of this post. Students in our program...
Global in Outlook, Local in Attitude
In December 2018, I began my 21-hour journey from Boston to Singapore to embark on a two-year international assignment. Until this point, my career had been built on corporate communications roles, working at my company’s U.S. headquarters. In my new role, I would be...
The 3rd Annual ePortfolio Showcase: Celebrating our master storytellers
The positive energy reverberated around the globe with participants as far away as China and Qatar tuning in virtually for our 3rd Annual ePortfolio Showcase. The occasion: Honoring the Corporate and Organizational Communication graduate students who created the most...