Communications Alumni Network
A blog for the global network of Northeastern organizational communicators
Communicating with donors during extraordinary times
In her blog, alumna Stacy Raine, CPS'17, shares her perspectives on many issues facing communicators, especially those working in the non-profit sector. In her most recent post, she discusses communication with donors during the coronavirus pandemic and makes several...
How I created the Destination Nature podcast
There were two defining moments that led me to create Destination Nature, a three-episode podcast series for The Nature Conservancy (TNC). The first was when I watched my friend and colleague give an update about his science to a group of Nature Conservancy supporters...
How to employ a successful communication strategy
I appreciated the many opportunities available while I studied at Northeastern University. As the Head Student Life Coordinator for NU Global International Pathways Program, I was responsible for event operations. In my last semester in the Corporate and...
What does it mean to be innovative?
“Innovation cuts across all sectors of life and all aspects of a company,” says Tucker Marion, chair of the entrepreneurship and innovation programs within Northeastern’s D’Amore McKim School of Business. For this reason, organizations—and even individuals who...
12 communication skills that will advance your career
Communication is the fire that fuels the workplace engine. It is difficult to overstate just how important communication can be to a successful organization. Case-in-point: A recent survey of 400 companies conducted by the Society of Human Resource Management (SHRM)...
How to develop an internal communication strategy
Companies in the U.S. spent nearly $200 billion on marketing in 2019, putting immense resources towards developing strategies to communicate with potential customers and crafting and distributing the perfect messages. Few spend the same resources on considering how to...